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Search by topic:   08188. MARKETING HOTELS AND MOTELS. An investigative study of market segmentation, trends and strategies within the hotel/motel industry. S.F. Bay Area market analyzed through the responses to a 3-page questionnaire. Discusses differentiation and identification of market targets among different hotel/motel categories and sales strategies for optimal performance. 11p. 9f. 15b.   $77 Copyright 2002 Academic Research Papers Associate Term Paper Sites: Academic Research Papers Academic-Research-Papers Research Central Term Paper Assistance